"Sold Out Immediately Upon Store Arrival" Seven Eleven Digimon Bread Sold 250,000 Units in One Week

Four types of Digimon bread from Seven Eleven.

[Asia Economy Reporter Jeon Jinyoung] Seven Eleven announced on the 31st that the Digimon bread it is selling is causing a sold-out frenzy.

Since Seven Eleven began exclusive sales of Digimon bread on the 24th, 250,000 units have been sold within a week of its release.

From the day Digimon bread was launched, many customers have been waiting at Seven Eleven stores nationwide to purchase it, showing popularity comparable to Pok?mon bread.

Currently, four units of Digimon bread are delivered to each store daily, and they sell out as soon as they are displayed on the shelves. Purchase success stories, failures, and Digimon sticker verifications continue to be shared on blogs and social networking services (SNS).

'Digimon' is short for Digital Monster and is a popular character from the animation 'Digimon Adventure,' which was very popular among kindergarten and elementary school students in the 2000s.

The Digimon bread sold at Seven Eleven is produced by Lotte Confectionery and comes in four types: 'Agumon's Honey Cream Bread,' 'Tentamon's Savory Peanut Sandwich,' 'Patamon's Chestnut Hotteok,' and 'Pappimon's Pineapple Cake.' Each contains one of 182 types of Digimon stickers randomly included.

The Digimon bread craze has also boosted Seven Eleven's overall bread sales. From the 24th to the 30th, the week following the release of Digimon bread, Seven Eleven's total bread sales doubled compared to the previous year.

Park Jinhee, MD of Seven Eleven's Convenience Food Team, said, "From consumers in their 20s and 30s who watched Digimon Adventure as children to middle-aged generations buying bread for their children, grandchildren, and grandchildren, various generations are purchasing Digimon bread," adding, "We hope families enjoy happy times sharing childhood memories with Digimon bread."

This content was produced with the assistance of AI translation services.