Raised 20 Million Won in Donations Through Eco-Friendly Campaign

At Homeplus World Cup Store in Seoul, Gam Taegyu, Head of Homeplus Grocery Division (from left), Park Inju, Chairman of Homeplus e-Paran Foundation, and Na Hanche, Head of Sales Division at Lotte Chilsung Beverage, are taking a commemorative photo after the donation ceremony.

At Homeplus World Cup Store in Seoul, Gam Taegyu, Head of Homeplus Grocery Division (from left), Park Inju, Chairman of Homeplus e-Paran Foundation, and Na Hanche, Head of Sales Division at Lotte Chilsung Beverage, are taking a commemorative photo after the donation ceremony.

View original image

[Asia Economy Reporter Lim Chun-han] Homeplus announced on the 29th that, as part of ESG (Environmental, Social, and Governance) management, it donated 20 million KRW to the Homeplus e-Paranjae Foundation to support environmental education for children, in collaboration with Lotte Chilsung Beverage.


The donation will be used for a children's environmental education program that raises awareness about the importance of environmental protection, such as proper plastic waste separation. From April to July, the two companies jointly conducted an eco-friendly campaign, and a portion of the sales from six types of label-free Lotte Chilsung Beverage products?including cider, cola, and bottled water?sold at eco-friendly displays in Homeplus stores nationwide was allocated as the donation.


Homeplus is striving to achieve its ESG management goal this year of "reducing waste to create a healthy planet." The plan includes reducing 10,000 tons of plastic waste, 550 tons of paper waste, and greenhouse gas emissions by 15% within the year to internalize carbon neutrality.



A Homeplus representative said, "We partnered with Lotte Chilsung Beverage to promote an eco-friendly consumption culture and to instill environmental conservation awareness in growing children through this campaign. We will continue to make sustained efforts to practice ESG management and contribute to creating a healthy planet."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing