Urbanbase 3D Interior Adopted by Japan SoftBank

[Asia Economy Reporter Kim Jonghwa] Urbanbase Inc. announced that SoftBank, Japan's largest IT company, will adopt Urbanbase's 3D interior service. It is expected to be used for simulation and spatial production in SoftBank's core exhibition spaces. Urbanbase's 3D interior service is gaining recognition for its scalability as it is used in various ways in the Japanese market, from home interiors to real estate transactions and exhibition simulations.

The background for SoftBank's adoption of 3D interior is linked to its selection as a partner company in the SoftBank partner program 'ONE SHIP' in May this year. Since being selected as a partner, Urbanbase has aggressively showcased its 3D interior at SoftBank's core exhibition space, the Executive Briefing Center (EBC), seeking new business opportunities in the Japanese market. In this process, SoftBank highly evaluated the excellence and convenience of Urbanbase's 3D interior and decided to adopt the service for exhibition simulation and spatial production at the EBC.

The Urbanbase 3D interior adopted by SoftBank is a customer-tailored space consulting service that supports easy virtual realization of desired spaces with just one click. It allows checking the necessary area for exhibition spaces without on-site visits, enabling optimized visitor flow design and exhibition item arrangement. Additionally, through Urbanbase's 'Real Panorama,' users can vividly experience the exhibition site in up to 8K ultra-high definition.

Provided in the form of SaaS (Software as a Service), it can be accessed anytime and anywhere via PC and mobile devices without separate installation, which is also cited as a reason for adoption. SoftBank expects that by utilizing Urbanbase 3D interior, it will be possible to simulate spatial production even in non-face-to-face environments, simplifying procedures needed for planning and enhancing employee convenience.

Jinwoo Ha, CEO of Urbanbase, stated, "Cases of adopting Urbanbase 3D interior are gradually increasing among iconic companies in Japan such as Nitori, AtOffice, and SoftBank," adding, "We feel rewarded that it has been proven that 3D interior can be utilized not only for residential purposes but also for commercial and exhibition space simulations in the Japanese market, which is not easy for Korean companies to pioneer."

This content was produced with the assistance of AI translation services.