DGB Daegu Bank Wins Grand Prize at 'ICT AWARD KOREA 2022'
Selected as the Advanced Platform for IMshop Local Love Gift Certificates in the Field of Digital Service Innovation
On the 19th, at The-K Seoul Hotel, the '19th ICT AWARD KOREA 2022 Ceremony' was held. From the left: Im Byung-taek, Manager of IMBANK Strategy Department at DGB Daegu Bank, and Kim Sang-yeon, CEO of Reno Communications.
View original image[Asia Economy Yeongnam Reporting Headquarters Reporter Yeo Jong-gu] DGB Daegu Bank won the Grand Prize in the Digital Service Innovation category (Gyeonggi Province Governor's Award) at the ‘ICT Award Korea 2022’ for its ‘IM Shop Advancement Platform’.
ICT AWARD KOREA is an event held for the 19th time this year, selecting the best wired and wireless websites in the ICT field annually.
DGB Daegu Bank's recently advanced lifestyle finance platform IM Shop's regional gift certificate enhancement project was selected as the Grand Prize winner in the Digital Service Innovation category (Gyeonggi Province Governor's Award). The platform was recognized for its new UX/UI reflecting increased convenience in using regional love gift certificates and strengthened services for local small business owners.
IM Shop is a lifestyle finance platform based on electronic financial prepaid electronic payment methods, allowing local governments to easily provide regional love gift certificates and various policy funds to citizens, while offering convenient gift certificate usage and diverse win-win services for small business owners.
Through this year's IM Shop platform advancement, services such as regional love gift certificates, policy funds, mobile transportation cards, and various simple payments were improved for easy use, enhancing free job posting and job seeking, coupons, sales analysis, and marketing functions for small business owners.
In particular, many tasks that were previously conducted face-to-face have been improved to non-face-to-face, significantly simplifying unnecessary administrative procedures and greatly reducing the use of paper documents commonly used in face-to-face tasks, contributing to ESG management.
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Lee Soong-in, head of IMBANK Headquarters, said, “We are honored to receive this award through the IM Shop advancement work focused on administrative efficiency of local governments and convenience for citizens,” and added, “We will continue to strive for data-based promotion and marketing for small business owners with various high-quality services.”
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