Hanchon Seolleongtang "This Summer's Health Food Sales Increase by 23%"
[Asia Economy Reporter Moon Hyewon] Hanchon Seolleongtang announced on the 19th that its sales from last month 1st to this month 16th, during the summer health food discount event '47 Days of Boknal Special Exhibition,' increased by about 23% compared to the same period last year.
According to Hanchon Seolleongtang, in-store sales and delivery sales also increased by 25% and 17%, respectively, during the same period. A representative from Hanchon Seolleongtang explained, “In particular, the increase in in-store sales seems to have been helped by not only this year's health food menu discounts but also an event where various prizes were given through Dodo Point accumulation when visiting the store.”
By menu, Nurungji Ban-gye-tang emerged as the most popular health food menu. Nurungji Ban-gye-tang showed the largest growth, increasing by about 114%. Following that, Oxtail Soup increased by about 24%, and Ox Knee Soup increased by about 18%.
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Meanwhile, Hanchon Seolleongtang also analyzed the day with the highest health food sales during the three Bok days, finding that Chobok was the day when customers sought health food the most.
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