Lotte ON, 'On and the Beauty Week' Event... "Up to 10,000 Won Discount Coupon"
Membership Subscribers Surpass 70,000... Exclusive Benefits Enhanced
[Asia Economy Reporter Lim Chun-han] Lotte ON announced on the 7th that it will hold the 'On and the Beauty Week' from the 8th to the 14th.
On and the Beauty Week is a regular monthly event held at Lotte ON's beauty-exclusive section, On and the Beauty, showcasing new products, exclusive bundles, and various discount benefits. This month, during the event period, customers can receive up to a 10,000 KRW discount coupon applicable to department store beauty brands and up to a 10% instant card discount.
This time, the benefits for On and the Beauty Club members are strengthened to secure loyal customers. As of July this year, the number of customers who joined the On and the Beauty Club has exceeded 70,000, with more than 1,000 customers joining daily, showing growing interest. An analysis of member sales from May to July since the launch of On and the Beauty showed that purchase amounts were more than twice as high compared to general customers.
During the event period, On and the Beauty Club members can earn an additional 5,000 L.Points when purchasing from about 10 department store beauty brands such as Make Up For Ever, Lanc?me, Creed, and Biotherm. New members will receive a 10,000 KRW discount coupon exclusive to department store beauty brands along with monthly discount coupons of up to 12%. Until the 21st, a lucky draw event will be held for members, offering various prizes such as Dyson products and personal color diagnosis.
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A Lotte ON official said, "Recently, word of mouth about the benefits of the On and the Beauty Club has spread through social networking services (SNS) and communities, causing the number of members to increase rapidly. Therefore, we have prepared enhanced exclusive benefits for members in this event." He added, "Customers interested in beauty should not miss this opportunity to receive various benefits such as discounts, points accumulation, and prize giveaways with just one membership registration."
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