Lotte Mart Holds Discount Event on Red Ginseng and Zinc for Members

A customer is examining a red ginseng extract product at the health functional food section of Lotte Mart Seoul Station branch.

[Asia Economy Reporter Jeon Jinyoung] Lotte Mart will offer up to a 10% discount on selected ‘Habit’ products that help boost immunity for L.Point members from the 4th to the 17th of this month, a two-week period.

According to Lotte Mart on the 2nd, the representative products of this event are Habit Red Ginseng Extract 240g and Red Ginseng Extract Stick (10ml·30 packs), which help strengthen immunity. Since their launch, sales of each product have steadily increased, with sales from May to July rising approximately 2.5 times and 3 times compared to the previous year, respectively.

Lotte Mart Habit Red Ginseng Extract is made from 100% domestic 6-year-old red ginseng concentrate, manufactured by low-temperature concentration without destroying saponins. The Red Ginseng Extract Stick combines 6-year-old red ginseng with licorice, kudzu root, and jujube as auxiliary ingredients to reduce bitterness while preserving the unique flavor and nutrition of red ginseng. The ginsenoside content in the red ginseng extract is 21mg per 3g, which is excellent for boosting immunity and relieving fatigue.

In addition, Lotte Mart will launch a new infant vitamin on the 25th of this month in collaboration with ‘Lactive,’ a health functional food brand scientifically formulated by medical doctor Oh Eun-young. ‘Lactive Children’s Immunity Multi-Vitamin Jelly’ is designed for children using Jeju tangerines, meeting not only the recommended nutritional intake but also taste and ease of consumption. It contains more than 100% of the daily recommended intake of eight essential nutrients for children, including vitamins C, D, E, and zinc.

Oh Min-jung, product planner (MD) of Lotte Mart Health Team, said, “As social anxiety rises due to the resurgence of COVID-19, the importance of personal immunity is emerging. We have planned an event featuring red ginseng and zinc, which are certified by the Ministry of Food and Drug Safety for functionality and help strengthen immunity. We encourage customers to visit our stores and explore various health functional food products.”

This content was produced with the assistance of AI translation services.