'K-Content Expo in Singapeuro' Consultation Amount 86.7 Million Dollars

Only Three Business Agreements... Also Held in Madrid, Spain in October

The 'K-Content Expo,' resumed in person after two years, achieved a consultation amount of 86.7 million dollars. The Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency held the K-Content Expo for four days starting from the 26th of last month at the Sands Expo & Convention Centre in Singapore. This event opens overseas market channels for general companies dealing with content. It provided opportunities to consult with buyers from Singapore, Indonesia, Malaysia, the Philippines, China, and more.

Participating domestic companies included twenty-seven content companies such as ICONIX, Aurora World, and Cake, as well as six startups. They consulted export deals with 101 buyers and explored potential business opportunities through various programs. Significant achievements included three business agreements. Cake and Kenobi Ventures, Studio Bandal and Cable Net Asia, and View Idea and SE Education each signed agreements to introduce new K-content. Young & Content, a global distributor of Hallyu content, also sold two works, including the drama 'Chunjeongjiran,' to three countries including Thailand.

Ji Gyeonghwa, head of the Overseas Business Support Division at KOCCA, said, "We were able to widely promote the excellence of Korean content," and added, "We will actively support companies' exports at the event in Madrid, Spain, this coming October."

This content was produced with the assistance of AI translation services.