Ceragem Increases Medical Appliance Production and Quality... "Expanding Global Market Reach"

Spine Medical Device 'V6'
Exported to 70 Countries Including the US and India
Investment in Smart Factory and Quality Control
"Expected to Surpass 800 Billion KRW in Sales This Year"

Ceragem employees are posing for a commemorative photo at the Quality Innovation Center opening ceremony held on the 20th at Ceragem Cheonan Town in Cheonan, Chungnam.

[Asia Economy Reporter Donghyun Choi] Medical home appliance company Ceragem is focusing on investments in production, including expanding production capacity and establishing a quality innovation center. The plan is to maximize production capacity in line with targeting global markets such as the United States.

Since last year, Ceragem has invested approximately 13 billion KRW to double the production capacity of its factory located in Cheonan compared to the previous year. To respond to the increasing global demand, Ceragem plans to double its production volume again this year compared to last year. Currently, it is also promoting the introduction of smart factories and the establishment of new production lines.

Since 2018, Ceragem has steadily increased domestic production of its flagship product, spinal medical home appliances. From 2018 to 2021, domestic production of spinal medical home appliances increased by an average of 40% annually. Last year alone, it increased by 80%.

Ceragem’s focus on expanding production capacity is to meet the growing demand for healthcare appliances and to expand its global business, including in the United States. Last year, Ceragem’s overseas sales recorded 156.9 billion KRW, a 55.3% increase compared to the previous year. This accounts for 23% of last year’s total sales of 667.1 billion KRW. Ceragem expects its sales to surpass 800 billion KRW this year, achieving its best performance ever.

Ceragem's spinal medical home appliance V6.

Ceragem exports spinal medical home appliances such as the ‘V6’ to about 70 countries including the United States, India, and Europe. Except for distribution volumes in China, all spinal medical home appliances are entirely produced in its domestic factories. This is to enhance product reliability as ‘Made in Korea.’

Earlier this year, to intensify its entry into the U.S. market, Ceragem simultaneously opened three directly operated experience stores in key locations in California. It plans to expand the number of directly operated stores in the U.S. to more than 10 within the year, continuing the customer-centered experiential marketing that succeeded domestically overseas.

The Quality Innovation Center, opened on the 20th at Ceragem’s Cheonan Town, is a key base to advance a global-level quality management system. Through the center, Ceragem plans to establish global-level quality standards that meet customer expectations, conduct pre-inspections and evaluations to prevent recurrence of quality issues, secure quality through predictive management of indicators, and develop plans to improve quality costs.

The center is operated by four dedicated teams with expertise, and the workforce has been increased by 35% compared to before. Through the recently launched ‘Quality Innovation TF,’ Ceragem plans to collect and inspect quality issues that may arise from various areas such as development, production, and customer service, thereby cultivating differentiated quality management capabilities.

A Ceragem official stated, "Ceragem’s expansion into 70 countries worldwide and its remarkable growth in the domestic market recently are thanks to excellent manufacturing capabilities based in Korea," adding, "To become a global home healthcare company representing Korea, we will continuously advance everything from production to quality to firmly establish consumer trust."

This content was produced with the assistance of AI translation services.