Barista Paul Bassett Returns to Korea After 3 Years... Coffee Brewing Event Held at Jeju Store View original image

[Asia Economy Reporter Eunmo Koo] Barista Paul Bassett will visit Korea for the first time in three years since 2019 and hold a coffee extraction event at the Paul Bassett store in Jeju Island on the 2nd of next month.


Paul Bassett announced on the 27th that although quarantine regulations have been eased, considering the resurgence of COVID-19, the extraction event will be held for only one day at the Jeju store.


The extraction event will take place from 10:30 AM on August 2nd at the Paul Bassett Jeju Yongdam DT store for about an hour and a half, and from 4:30 PM at the Paul Bassett Jeju’s first store, ‘Jeju Ara DT store.’ During the event, Paul Bassett will personally prepare and serve espresso menu items including his signature menu, Lungo, Cafe Latte, and Flat White.


During the extraction event, a photo certification event will also be held at the store. Customers who capture photos of Paul Bassett and upload them to their personal social networking services (SNS) will receive a small gift on a first-come, first-served basis.


Kim Yongcheol, CEO of Paul Bassett, said, “We planned this surprise gift-like event for customers visiting Jeju Island during the vacation season,” and added, “As this is the first event in three years, we hope to bring great joy to our customers.”



Paul Bassett will also participate directly in the ‘Paul Bassett X Jin Air Employees Plogging’ activity held on August 1st. Along the Yongdam Coastal Road where the Paul Bassett Jeju Yongdam DT store is located, Paul Bassett and Jin Air employees will plog together and encourage customer participation.


This content was produced with the assistance of AI translation services.

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