Trenbe, Surpasses 800 Billion KRW in Cumulative Transactions After 5 Years

[Asia Economy Reporter Eunmo Koo] Luxury platform Trenbe has surpassed a cumulative transaction amount of 800 billion KRW five years after its service launch.

Trenbe announced on the 22nd that its cumulative transaction amount exceeded 800 billion KRW as of last month. Since its service launch in 2017, the total transaction amount has grown more than double each year, showing a growth rate twice as fast as the global luxury platform Farfetch.

Trenbe entered the market with technology that finds the lowest-priced luxury goods through its self-developed AI-based 'Global Luxury Scanner.' It also established a global logistics infrastructure in six countries worldwide to provide stable service to customers. Through this, in November last year, it achieved a monthly transaction amount of approximately 50 billion KRW and a monthly active user count (MAU) of 4.5 million, recording the highest service active user count (mobile app) among luxury platforms.

Regarding Trenbe's growth, the company highlighted the remarkable performance of its resale service. Launched in January last year, the resale service mediates peer-to-peer transactions through Trenbe's authentication center even without a resale luxury certificate, with a cumulative transaction amount of 169 billion KRW. A Trenbe representative explained, "The secondhand market always thrives during economic downturns, but the domestic secondhand luxury market has yet to reach the market size of Europe or the United States, so it is the market with the greatest growth potential."

Meanwhile, according to last month's card payment amount comparison data of the three leading luxury platforms released by app and retail analysis service 'WiseApp,' Trenbe's card payment amount in June was approximately 25.5 billion KRW, surpassing Ballan (about 19.3 billion KRW) and Mustit (about 16.4 billion KRW). The card payment amount is the net amount of completed card payments excluding cancellations, returns, and sold-out cases.

Park Kyunghoon, CEO of Trenbe, said, "Over the past five years, Trenbe has made efforts to innovate the customer shopping experience by building global logistics infrastructure and an authentication center." He added, "We will continue to operate the company focusing more on minimizing customer dissatisfaction and innovating the experience of purchasing luxury goods online."

This content was produced with the assistance of AI translation services.