HiteJinro, Limited Sale of 8,000 Bottles of 'Ilpum Jinro 22-Year-Old'

22-Year Moktong Aged 100% Pure Extract... Recognized for Quality and Rarity
Product Case Upgraded with Premium Materials and Design

Ilpum Jinro 22-Year-Old

[Asia Economy Reporter Moon Hyewon] HiteJinro is launching a limited edition of its distilled soju brand 'Ilpum Jinro 22 Years', which is recognized for its unique brand value in the super-premium soju market.

HiteJinro announced on the 18th that it will release 'Ilpum Jinro 22 Years', made from 100% 22-year-old barrel-aged original liquid, on the 20th and will limit sales to 8,000 bottles. Since launching 'Ilpum Jinro 18 Years' in 2018, HiteJinro has introduced limited editions annually, enhancing the pride of domestic soju and contributing to pioneering and expanding the super-premium soju market.

The previously released limited edition Ilpum Jinro sold out early every year due to its excellent product quality and rarity, proving its popularity comparable to top-tier whiskey.

The newly introduced Ilpum Jinro 22 Years is made by selecting only the mid-layer original liquid with the best flavor, aged for over 22 years. The barrels' positions are regularly changed and replaced to maintain optimal temperature and humidity over a long period. Additionally, based on HiteJinro's 98-year history and brewing expertise, it boasts top quality comparable to the finest single malt whiskey.

The packaging of Ilpum Jinro 22 Years features a limited edition signature design black square bottle, a gold-toned crystal-like bottle cap emphasizing sophistication, and a neck tag made from a piece of the barrel that held the 22-year-old original liquid, enhancing its authenticity.

Moreover, the product case has been upgraded with more luxurious materials and design to match the premium value of Ilpum Jinro 22 Years.

Each of the 8,000 bottles of Ilpum Jinro 22 Years sold will have a limited number assigned, increasing its rarity, and will be available at select restaurants, establishments, and luxury hotels.

Oh Seongtaek, Executive Director of Marketing at HiteJinro, said, "As Korea's leading liquor company, we offer a variety of products ranging from regular soju like Chamisul and Jinro to top-tier premium soju such as Ilpum Jinro through continuous research, development, and investment." He added, "Through Ilpum Jinro, we will elevate the status of Korean distilled spirits and contribute to expanding the super-premium soju market with the highest quality."

This content was produced with the assistance of AI translation services.