Body and Hair Care Product Sales More Than Double↑

Lotte ON will hold the 'On and the Beauty Week' event from the 11th to the 17th.

Lotte ON will hold the 'On and the Beauty Week' event from the 11th to the 17th.

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[Asia Economy Reporter Lim Chunhan] Lotte ON announced on the 10th that it will hold the 'On and the Beauty Week' event from the 11th to the 17th.


During this event, exclusive sets available only on On and the Beauty will be introduced, and customers can be the first to experience popular new summer beauty products. Benefits include up to a 10,000 KRW discount coupon and up to 10% instant card discounts. Additionally, in partnership with the LVMH group, extra benefits will be offered for popular beauty brands.


The event focuses on products that help prevent skin troubles caused by prolonged outdoor exposure during the vacation season and soothe skin irritated by strong UV rays. Since the lifting of social distancing measures, customer interest has expanded from face makeup products such as base and color cosmetics to body and hair care. In fact, sales of body and hair care products more than doubled compared to the previous year last month.


Representative products include the cooling-function Rene Furterer Forticia and Tonucia shampoo duo that soothes the scalp and hair, Aveda Botanical Repair Liter Shampoo, and L'Occitane Verbena Body Care Set. Purchasing these products also comes with additional full-sized gifts.



A Lotte ON official said, "This summer, with vacations returning after a long time, there is a trend focusing not only on facial skin but also on body and hair care. We are presenting exclusive On and the Beauty sets and new products centered on summer cooling and soothing functions, hoping customers maintain healthy skin even during the vacation season."


This content was produced with the assistance of AI translation services.

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