'K Bank Simple Card' 1st Anniversary... Up to 180,000 KRW Benefits Customer Event Also

New 1st Anniversary Card Design Unveiled

[Asia Economy Reporter Yu Je-hoon] BC Card announced on the 4th that it will hold a customer event to celebrate the 1st anniversary of the launch of the 'K-Bank Simple Card.' The K-Bank Simple Card is the first synergy product of the KT Group financial affiliates (BC Card and K-Bank), launched in July last year.

The K-Bank Simple Card has been providing unlimited discounts of up to 1.5% with no monthly spending requirements, based on consumption data from existing K-Bank check cards and interviews with the main customer base, the MZ generation (born between 1980 and 2000), to understand consumer needs.

To mark the 1st anniversary of this card's launch, BC Card is conducting a customer event offering benefits up to 180,000 KRW. First, until the 10th of next month, customers who spend 70,000 KRW or more with this card will receive a 70,000 KRW billing discount. Additionally, customers who achieve the 70,000 KRW billing discount and use the card for 30,000 KRW or more each month from September to November will receive a total additional discount of 30,000 KRW (10,000 KRW per month). However, customers who have transaction history with BC-issued cards in the past six months are excluded.

Also, customers who achieve the 70,000 KRW billing discount and maintain an average balance of 100,000 KRW or more in their K-Bank deposit account for 30 days from the first use of the Simple Card will receive a 50,000 KRW deposit into their account by the end of September.

The card design is also newly introduced. In line with the K-Bank corporate image (CI) renewal, the card color is unified in navy, and the phrase 'make simple,' emphasizing the benefits, is placed in the center to highlight overall intuitiveness and simplicity.

Automatic payment discount benefits for living expenses are also provided. Customers who newly apply for apartment management fees, city gas, electricity bills, four major insurances, parental contributions, and KT wired/wireless communication fees with the Simple Card by the end of this month are eligible. Each category offers up to 5,000 KRW discount, and applying for all provides a maximum discount of 30,000 KRW.

Kim Min-kwon, Head of Card Business Division (Executive Director) at BC Card, said, "The K-Bank Simple Card is BC Card's first private label credit card (PLCC), and with the renewed card design, we are holding this event to offer many benefits to K-Bank customers." He added, "Going forward, we will ensure that K-Bank customers can conveniently link banking products such as deposit/withdrawal accounts, savings, and loans for a better financial life."

This content was produced with the assistance of AI translation services.