Philip Morris Survey, "87% of Korean Respondents Say Public Health Decisions Should Be Based on Scientific Facts"
[Asia Economy Reporter Eunmo Koo] Philip Morris announced on the 24th the results of a survey reflecting consumer perceptions regarding the resolution of issues related to harmful behaviors such as smoking.
The global polling agency Povaddo conducted the survey on behalf of Philip Morris International, targeting 44,622 adults aged 21 and over across 22 countries. The results showed that people were dissatisfied with binary policy decision-making processes. More than 8 out of 10 adults responded that the best solutions to major global issues could be found through compromises rather than extreme measures.
Overall, 90% of survey respondents stated, "Policy makers should consider all perspectives in a balanced manner to find solutions to the problems our society faces." In particular, it was found that solutions considering all viewpoints were even more lacking regarding smoking issues.
Among all respondents, 77% felt that "the views of smokers directly affected by related policies were excluded from the process of establishing solutions to smoking problems, and regulations that balance smokers and non-smokers are necessary." Among Korean smokers, an even higher 86% agreed on the need for balanced regulation.
Furthermore, 87% of Korean respondents agreed that decisions affecting society and public health should be based on scientific facts. The need for gradual harm reduction measures for adult smokers wishing to continue smoking was clearly confirmed in Korea.
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Additionally, 87% of Korean respondents expressed the opinion that "it is unrealistic to expect harmful behaviors such as smoking and drinking to disappear completely," and that "gradual regulations to reduce the harmfulness of these behaviors should be implemented." Moreover, 76% of Korean respondents answered that "it is better to pursue gradual policies that are easier to implement rather than comprehensive policies that are difficult to enforce."
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