Package of Peokong Chips by Peopet sold at Emart24.

Package of Peokong Chips by Peopet sold at Emart24.

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[Asia Economy Reporter Jeon Jinyoung] As the number of people living with pets increases, Emart24 is partnering with the pet dog registration service platform ‘Peopet’ to launch an animal registration agency service.


According to Emart24 on the 23rd, the pet dog registration service sends a dedicated animal registration link to the contact number directly provided by the customer through the nationwide Emart24 point-of-sale (POS) system. Customers complete the registration by entering information such as a photo of their pet dog and the delivery address on the linked site.


The pet dog information entered by customers is officially registered in the local district office’s animal registration system daily at midnight through Peopet, and the chip containing the registered pet information is delivered to the location requested by the customer.


At the time of entering pet dog information, customers can choose one design from 18 chip options. The delivered external chip can be attached to a leash or harness when the pet goes outside.


The price of the external chip is 23,400 KRW for a single item and 34,800 KRW for a package. The single item includes only the external chip, while the package includes the external chip along with the so-called ‘dog ID card’ (pet registration certificate) and a framed certificate.



Kim Sanghyun, MD of the Emart24 Service Platform Team, said, “Through the launch of this pet dog registration service, we expect customers who have not yet registered their dogs to recognize the registration obligation and use the service conveniently. We also anticipate this will have a positive social impact. Starting with this industry-first pet dog registration service, Emart24 plans to carry out various activities to serve as a pet-friendly platform.”


This content was produced with the assistance of AI translation services.

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