Volkswagen Official Dealer Yukaro Automobile Signs Marketing Partnership with Jeju United View original image


[Asia Economy Reporter Kiho Sung] Volkswagen official dealer Yukaro Automobile announced on the 22nd that it has signed a sports marketing partnership with Jeju United.


Yukaro Automobile and Jeju United held a signing ceremony for the sports marketing partnership during the home match against Incheon United in the Hana One Q K League 1 2022 Round 16 at Jeju World Cup Stadium at 6 p.m. on the 18th. The ceremony was attended by Jutaek Kim, Head of Volkswagen Sales at Yukaro Automobile, and Junggil Han, CEO of Jeju United.

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Through this partnership, Yukaro Automobile will conduct A-board and Hazard brand advertisements during Jeju United home games, and together with Jeju United, will carry out various promotional activities including online and offline joint marketing that football fans can participate in.

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Head Kim Jutaek expressed his pleasure, saying, "We are glad to sign a sports marketing partnership with Jeju United, the only professional sports team in Jeju." He added, "Through this collaboration, both companies will take the lead in regional development and the spread of ESG. In addition, we will widely promote the value of the Volkswagen brand, including the soon-to-be-released first pure electric vehicle ID.4, to Jeju United fans nationwide."



CEO Han Junggil said, "We look forward to the meeting with Yukaro Automobile, which can create new value," and added, "We will strive to build a mutually beneficial relationship through close cooperation."


This content was produced with the assistance of AI translation services.

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