GS Retail Launches Collaboration Product with Terarosa... "Popularizing Specialty Coffee"
[Asia Economy Reporter Lim Chun-han] GS Retail announced on the 20th that it will launch collaborative products such as Authentic Black Coffee and Cafe Latte through a business partnership with Terarosa on the 30th of this month.
Through this business agreement, the two companies decided to focus their core competencies on ▲utilizing their existing products and marketing know-how ▲developing exclusive products ▲discovering new categories.
Terarosa started as a coffee roastery factory in Gangneung in 2002 and introduced specialty coffee to Korea. At a time when the concept of coffee quality did not exist in the market, Terarosa personally visited coffee-producing regions worldwide to select high-quality specialty-grade beans and roasted them directly, becoming a well-known brand among domestic coffee enthusiasts for its beans with excellent aroma and flavor.
Terarosa Authentic Black Coffee features a delicate and clean taste using freshly medium-dark roasted beans. The Cafe Latte boasts a milk content of 68%, the highest among existing cup coffee products, offering a creamy body and rich flavor.
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A GS Retail official said, “We are pleased to collaborate with Terarosa, which leads the specialty coffee culture with craftsmanship, amid the growing customer interest in specialty coffee trends. We will strive to present high-quality coffee to customers visiting GS25.”
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