Gmarket Global Shop Releases Mystery Variety Show 'X: Sinsegye'
Monsta X, Astro, Apink, AB6IX, and more
K-pop top idols' brain battle... Mystery survival web variety show
'INSSA OPPA G' channel premieres for 3 weeks from the 5th
[Asia Economy Reporter Yuri Kim] Gmarket Global Shop (English Shop and Chinese Shop) announced on the 3rd that it will release the web variety show 'X: New World' through its official YouTube channel 'INSSA OPPA G' on the 5th. 'X: New World' features popular K-pop idols including Minhyuk, Hyungwon, and Jooheon of MONSTA X, Jinjin and Rocky of ASTRO, Yoon Bomi of APINK, Jeon Woong of AB6IX, and Lee Daehwi.
'X: New World' is the second installment of the mystery survival web variety show 'X: The Beginning of the End,' which was released last December. It also conveys the message that both domestic and international customers can purchase Shinsegae products through Gmarket Global Shop. Since 'X: The Beginning of the End' was well received with over 2 million views, the company expects 'X: New World' to attract much attention as well. The teaser video released on the 29th of last month surpassed 400,000 views in a short period.
Comprising a total of three episodes, 'X: New World' can be watched on Gmarket Global Shop's official YouTube channel 'INSSA OPPA.' Starting with the first episode on June 5th, new episodes will be released sequentially every Sunday at 8 PM for three weeks.
Joochul Lee, head of Gmarket Global Shop, said, "This 'X: New World' will offer a chance to glimpse the intense psychological battles among K-pop idol groups never seen before, while also providing a new shopping experience." He added, "We plan to continue presenting innovative content to actively communicate with global customers, so we ask for your great interest."
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Meanwhile, Gmarket Global Shop's official YouTube channel 'INSSA OPPA,' which has 580,000 global subscribers, is a subscription-based K-culture content platform introducing the latest K-trends such as K-pop, K-beauty, and K-fashion.
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