CTK Introduces 'Overseas Sellers' on Coupang

[Asia Economy Reporter Junho Hwang] Domestic cosmetics platform company CTK was selected as a Coupang SPN (Service Provider Network) partner on the 1st to assist overseas sellers who want to enter Coupang.

CTK announced that its affiliate CTK Evision provides a service that customizes the integration between global sellers and Coupang’s system through its self-developed cross-border e-commerce platform 'Popinborder,' allowing sellers to easily and conveniently manage direct sales themselves.

Global sellers who had previously been interested in entering the Korean e-commerce market but found it difficult to establish their own systems can now handle marketing, order management, and shipping all at once through 'Popinborder' without having a separate branch or staff in Korea.

Kim Min-sik, CEO of CTK Evision, said, "We have become an official partner to provide the Popinborder platform service to many global brands wishing to enter Coupang, which represents the domestic e-commerce industry. Through this opportunity, we will further enhance our services so that overseas sellers, who have been interested in the rapidly growing Korean market but faced difficulties due to system and language barriers, can enter the Korean marketplace more easily and conveniently."

Meanwhile, CTK Evision aims to aggressively attract global suppliers through the 'Popinborder' platform and plans to launch a reverse direct purchase platform service to help domestic companies enter overseas e-commerce channels.

This content was produced with the assistance of AI translation services.