Hanjin Holds 'LogiDux Supporters' Launch Ceremony... "Strengthening Logistics Information Provision"
[Asia Economy Reporter Yoo Hyun-seok] Hanjin announced on the 16th that it held the inauguration ceremony for the first generation of the ‘Logidux Supporters’ to strengthen logistics information provision.
Hanjin held the inauguration ceremony on the 7th at the Sinhwa Building in Mapo-gu, Seoul. The total number of ‘Logidux Supporters,’ composed of university students majoring in logistics and young professionals affiliated with the Korea Youth Logistics Forum, is 22. The company supports their online and offline promotional activities, logistics site visits, and mentoring programs with logistics workers.
The Logidux Supporters will produce online content such as card news and short-form videos related to logistics in daily life until June. These will be uploaded on the Logidux website and official SNS channels, including Facebook and Instagram. Additionally, in collaboration with the Korea Youth Logistics Forum, the largest youth logistics coalition in Korea, they will expand their role to offline activities that promote the logistics industry, such as proposing logistics innovation ideas and hosting logistics knowledge quiz competitions.
During the activity period, Hanjin will provide the supporters with a fixed activity allowance and will award outstanding supporters after the activities conclude. In the second half of the year, they plan to recruit the second generation to continue communication.
Logidux, a logistics specialized knowledge platform launched by Hanjin in November last year as the first in the industry, provides information such as logistics expert matching, logistics-related Q&A, and expert-provided logistics knowledge and columns through its website and mobile app to resolve information imbalance in the logistics industry.
It plans to continue expanding as a logistics knowledge content distribution platform through matching users with logistics experts. Moreover, logistics experts active on Logidux can directly provide logistics knowledge information and generate income. This helps logistics industry workers enhance their work capabilities, provides professional assistance in solving logistics-related problems to small business owners, one-person enterprises, and social enterprises, and aids students and researchers in related fields to deepen their practical understanding.
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A Hanjin official said, “We will continue to play a role in resolving information imbalance by providing logistics specialized knowledge that anyone, including the MZ generation, can easily understand, as logistics knowledge is embedded in every corner of our lives. As part of ESG management, we will ensure that all platform users can grow together.”
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