Daiso Delivers Happiness Boxes to Socially Vulnerable Groups Ahead of Parents' Day

The person in charge of social contribution at Asung Daiso held a Happiness Box delivery ceremony on the 6th at the Seoul Metropolitan Eunpyeong Village.

[Asia Economy Reporter Jeon Jin-young] Asung Daiso, a fixed-price household goods store, has delivered a total of 1,000 Happiness Boxes to socially vulnerable groups.

According to Daiso on the 6th, these Happiness Boxes were prepared ahead of Parents' Day for homeless people living in nursing facilities, containing hygiene products such as toothbrushes and toothpaste, as well as daily necessities like ramen, ready meals, and bathroom supplies. Daiso delivered the items through the Seoul Metropolitan 'Eunpyeong Village.'

The Happiness Box is Asung Daiso's representative social contribution project that delivers daily necessities to socially vulnerable groups, veterans' families, small business owners, and families affected by disasters, with the contents tailored according to the recipients' needs.

An Asung Daiso official said, "In the month of family, which conveys love and gratitude, we prepared these Happiness Boxes to help everyone have a warm Parents' Day, even if only a little." He added, "Daiso plans to continue supporting local communities through projects like the Happiness Box."

This content was produced with the assistance of AI translation services.