Yeongju City Promotes 'Punggi Ginseng Expo' at Local Government International Relations Officers Workshop

Yeongju City is promoting the 'Punggi Ginseng Expo' at the local government international relations officers meeting.

[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Gwiyeol] Yeongju City, Gyeongbuk Province, is focusing on domestic and international promotional marketing this year by utilizing various global networks to successfully promote the ‘Yeongju World Punggi Ginseng Expo.’

The Expo Organizing Committee attended the ‘2022 Local Government International Relations Officers Workshop’ hosted by the Council of Governors of Cities and Provinces of the Republic of Korea on the 29th at The Ballroom, East Tower, Grand Hyatt Hotel Incheon, where they actively promoted the Punggi Ginseng Expo as an international cooperation program.

This annual event serves as a forum for training and information exchange related to international exchange work of local governments. About 200 people attended, including approximately 180 exchange officers from cities, provinces, counties, and districts, as well as six overseas offices of the council.

On this day, the Organizing Committee comprehensively introduced the event overview and main contents of the ‘2022 Yeongju World Punggi Ginseng Expo,’ which will be held for the first time this fall in Yeongju City, and conveyed cooperation matters such as overseas promotion for the successful hosting of the expo.

Lee Hee-beom, Chairman of the Expo Organizing Committee, said, “We hope that the Punggi Ginseng, representing Korea through the Ginseng Expo, will expand overseas and be recognized as a global health food acknowledged worldwide, continuing Korea’s status as the homeland of ginseng. We ask international exchange officers to actively promote the expo abroad.”

The 2022 Yeongju World Punggi Ginseng Expo will be held under the theme ‘Ginseng! Embracing the World and Opening the Future’ from September 30 to October 23 for 24 days at the Punggi Ginseng Culture Popup Park area in Yeongju City.

This content was produced with the assistance of AI translation services.