CJ OnStyle to Host Largest Shopping Festival of the First Half of the Year, 'OnStyle Rak(樂) Festa'

May Home Shopping and Mobile Channel Linkage
Daily 10 AM Sold-Out Item 'Lucky Draw'
Big 3 Ticket Sales Broadcast Offering VIP-Level Benefits

[Asia Economy Reporter Yuri Kim] CJ OnStyle announced on the 28th that it will hold the largest shopping event of the first half of the year, the 'OnStyle Rak (樂) Festa,' throughout May. The event will offer unprecedented shopping credits and benefits across all CJ OnStyle channels, including TV home shopping, live commerce, and mobile applications (apps).

On the first day of the event, May 1st, a live commerce broadcast offering VIP-level benefits will be held at 8 PM. During this broadcast, a limited quantity of the 'Big 3 Usage Ticket,' worth 60,000 KRW in benefits, will be sold for 5,000 KRW. This includes 10,000 KRW in points, VIP special store admission tickets, and an immediate 5% VIP discount (up to 50,000 KRW), totaling benefits worth 60,000 KRW. Winners of the 'Pre-Quiz Event,' held until April 30th, will also be announced during this broadcast. Prizes worth a total of 50 million KRW, including a 'Chanel Coco Handle Medium Caviar White' bag and LG Electronics home appliances, are prepared.

Throughout May, a 'Lucky Draw' event will be held daily at 10 AM on the mobile app. Prizes include sold-out popular items such as Chanel bags, Dyson Airwraps, and Nike Dunk Lows. Even if customers do not win, those who participate a certain number of times will be entered into a draw to receive discount coupons and points. Winners will be announced daily at 10 AM, and future prize items can be checked in advance on the event page.

The mobile app points event will also continue. From May 1st to 8th, customers who purchase through the CJ OnStyle mobile app can receive up to 20% points (must apply after purchasing over 50,000 KRW, with a daily maximum of 70,000 KRW in points). During this period, popular fashion and beauty products such as L'Occitane and The Edge, as well as various products suitable as Children's Day gifts like Makformers toys, Black Yak kids' clothing, and Magnum ice cream, will be sold. The TV broadcast points event will also continue. From May 9th to 29th, customers who purchase TV broadcast products three times totaling over 300,000 KRW through the mobile app and apply will receive 30,000 KRW in points. The 'Super Weekend' event, held every weekend and holiday, will simultaneously conduct a raffle for the 'LG Styler' in planned programs such as 'Good Life,' 'Hit the Style,' and 'Donggage,' along with a 20% points event on best products. Customers who purchase on Sundays will receive 20% points (limited to certain products, with a daily maximum of 50,000 KRW in points).

Events for new mobile app customers, such as '0 KRW Gift' and 'Welcome 70,000 KRW Benefits,' are also prepared. Customers who have not purchased through the CJ OnStyle mobile app in the past six months and purchase a certain amount in one day can choose one popular item as a gift, ranging from Starbucks coffee coupons to Odense detergent sets. New mobile app customers will receive discount coupons and points worth 70,000 KRW.

Meanwhile, the 'OnStyle Rak Festa' has also prepared various events for customers to enjoy. The mobile app will sell the highly popular 'Pokemon Bread,' which has been sold out repeatedly, in limited quantities of 1,000 sets each on May 3rd and 6th for just two days.

This content was produced with the assistance of AI translation services.