Samhwa Paint Opens 'Naver Official Smart Store'

The main screen of the official Naver Smart Store opened by Samhwa Paint on the 27th.
[Photo by Samhwa Paint]

[Asia Economy Reporter Kim Jong-hwa] Samhwa Paint Industrial Co., Ltd. is strengthening its connection with general consumers by launching an online smart store on the 27th.

Anticipating a continuous increase in paint purchases by general consumers through online channels, Samhwa Paint opened an official Naver smart store to enhance accessibility and convenience for customers.

Samhwa Paint's Naver smart store mainly sells the 'i-Lux' line, preferred by B2C consumers. i-Lux is Samhwa Paint's premium eco-friendly paint suitable for beginners to professionals. On the Naver store, the i-Lux product range is categorized by use and purpose to minimize consumers' concerns when choosing paint.

In addition, various content such as best color suggestions by space and self-painting guides are updated to provide information that consumers may need during the application process, beyond just product purchases.

To commemorate the official smart store opening, Samhwa Paint will give a painting set to all customers who purchase paint from the 27th until the 26th of next month, for one month. Customers who write photo reviews will receive Starbucks gift cards, and the top 5 best reviewers will also be awarded Shinsegae Department Store gift certificates. This event can be found on the main banner of the smart store and the 'Samhwa News' menu.

A Samhwa Paint official stated, "We plan to conduct various marketing activities and promotions targeting the B2C market through the smart store," adding, "The ultimate goal is to expand brand and product exposure of Samhwa Paint."

This content was produced with the assistance of AI translation services.