A-Route, New E-commerce Business Green Light... "Xiaomi Redmi Note 11 Pre-orders Sold Out"
[Asia Economy Reporter Jang Hyowon] Airoot, an official partner of Xiaomi, announced on the 20th that the pre-order sales of Xiaomi’s ‘Redmi Note 11’ series, held from the 6th to the 19th through domestic mobile carriers SK Telecom T direct shop, LG Uplus online shop, and its own mall Airoot Mall, have sold out the prepared stock.
The ‘Redmi Note 11 Pro 5G’ features a 6.67-inch display and is powered by the flagship-level Snapdragon 695 chipset, delivering enhanced 5G connectivity and excellent performance. The Redmi Note 11 Pro 5G supports a large 5000mAh battery and flagship-level 67W turbo charging that takes only about 15 minutes to charge 50%. Additionally, it is equipped with a 108MP main camera sensor, allowing users to capture important moments in life with high resolution and realistic detail.
Airoot is selling the storage models ‘6GB+128GB’ and ‘8GB+128GB’ in three colors?Graphite Gray, Polar White, and Atlantic Blue?at cost-effective prices through its own mall. Along with this, they held a photo review event offering abundant gifts (such as a 55-inch TV, G10 wireless vacuum cleaner, etc.).
Furthermore, to commemorate the launch of the Redmi Note 11 series, Airoot is running a discount promotion on the Android smart TV ‘Mi TV 4S’. The company also explained that it plans to continuously expand its specialized e-commerce business supplying various cost-effective products, including the currently sold Xiaomi wireless vacuum cleaner G10.
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An Airoot representative said, “Airoot, which has established a solid position as an industrial printer specialist company, expects external growth and stable profit improvement through its e-commerce business,” adding, “Last year, we achieved sales of 13 billion KRW through the e-commerce business, and this year we are aiming for sales of over 50 billion KRW.”
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