Baemin Expands Sales Channels for Small Businesses in Jeonbuk Region

Jeonbuk Economic and Trade Promotion Agency Signs Win-Win Agreement to Support Small Businesses in Jeonbuk

Kwon Yong-gyu, Head of Value Management Office at Woowa Brothers (right), and Lee Hyun-woong, President of Jeonbuk Economic and Trade Promotion Agency, are signing a business agreement.

[Asia Economy Reporter Kim Cheol-hyun] Woowa Brothers, operator of Baedal Minjok (hereinafter Baemin), announced on the 19th that it signed a 'Win-win Business Agreement to Support Small Business Owners in Jeonbuk' with the Jeollabuk-do Economic and Trade Promotion Agency (Director Lee Hyun-woong).

Both parties agreed to expand the competitiveness of small business owners in the Jeonbuk region through organic cooperation. Support will be provided for education and consulting programs that can practically help strengthen the self-sustainability of small business owners, as well as market development for Jeonbuk small business owners through online distribution channels.

To this end, Baemin plans to first discover excellent products from Jeonbuk small business owners and assist their entry into 'Jeonguk Byeolmi.' Jeonguk Byeolmi is a service that delivers regional delicacies and specialties representing each region nationwide directly from production sites so that they can be enjoyed at home. Companies discovered through the 'Jeonbuk Cheonnyeon Myungga' project also have the opportunity to enter Jeonguk Byeolmi. Jeonbuk Cheonnyeon Myungga is a regional project that discovers excellent small business owners in the Jeonbuk area who have been operating for more than 30 years or have inherited family businesses, now in its fourth year. Currently, 30 companies are registered in Jeonbuk.

Baemin will also assist in entering the live commerce service 'Baemin Shopping Live.' It plans to fully support everything from discovering excellent products to producing live commerce broadcasts, promotion, and marketing. Kwon Yong-gyu, head of the Value Management Office at Woowa Brothers, said, "Opportunities to expand sales channels for small business owners in the Jeonbuk region have been created," adding, "We will also prepare various educational programs to enhance capabilities and self-sustainability to provide practical help."

This content was produced with the assistance of AI translation services.