World Expo Citizen Supporters Became 'One-Day Factory Managers' for the Presidential Election

The 2030 Busan World Expo Citizen Supporters are posing after receiving their appointment certificates before serving as one-day factory managers at Daesun Brewery's Gijang plant.

[Asia Economy Yeongnam Reporting Headquarters Reporter Hwang Du-yeol] Daesun Brewery and the '2030 Busan World Expo' citizen support group have joined hands to support the bid for the World Expo and carried out their second project together.

On the morning of the 15th, the 2030 Busan World Expo citizen support group attended a general briefing on the history and current status of Daesun Brewery at the main auditorium, received certificates appointing them as 'One-day Factory Managers,' and supervised the production site.

The auxiliary label on Daesun Soju produced on the 15th was engraved with the phrase "2030 Busan World Expo, together with the citizen support group" and shipped.

The supporters also visited the liquor museum to explore the history and production methods of various alcoholic beverages. As the final schedule, they tasted the Daesun soju produced under their supervision.

Daesun Brewery has actively supported the bid for the 2030 Busan World Expo as part of its local love campaign for the past two years.

In October 2020, Daesun Brewery partnered with Busan City to produce 10 million bottles with the cheering phrase "Let's do it together! A grand challenge for future generations, 2030 Busan World Expo bid" printed on the main product labels.

In February of this year, Daesun Brewery also signed an agreement with the 2030 Busan World Expo citizen support group for a campaign to cheer for the Expo bid.

The renewed Daesun soju bottle label's back side includes the phrase "Together with the 2030 Busan World Expo citizen support group," with a total of 6 million bottles planned for production; the first batch of 3 million bottles has been produced and distributed.

Daesun plans to sequentially produce an additional 5 million bottles with cheering phrases for each major phase of the 2030 World Expo bid to attract citizens' interest in the Expo.

Daesun Brewery CEO Jo Woo-hyun said, "As Daesun has grown with the love of Busan citizens, we will continue to support the 2030 World Expo bid, which embodies the citizens' aspirations, without hesitation."

This content was produced with the assistance of AI translation services.