[Asia Economy Reporter Jang Hyowon] Comprehensive content company Blitzway is strengthening its content production capabilities by establishing a VFX (visual effects) studio. Blitzway plans to build a total production system that integrates everything from movie and drama planning and production to VFX and figure manufacturing.


On the 14th, Blitzway announced that it will establish a VFX specialized studio for digital effects work in movies, dramas, and games. The VFX studio will support works from Blitzway Studio, a drama production company acquired last month, as well as NFT (non-fungible token) development.


A Blitzway representative said, "We established the VFX studio to integrate VFX work for movies and dramas with future industries such as metaverse and NFT projects," adding, "We will accelerate growth as a comprehensive content company encompassing IP (intellectual property) development, video, and digital content."


He continued, "The figure production through digital sculpting and VFX production methods are very similar from a technical perspective," and added, "Global renowned partners such as Disney, Universal Studios, Toei, and Sunrise recognize Blitzway's technological capabilities, so we expect rapid achievements in the VFX field based on this technology."


In March, at the regular shareholders' meeting, Blitzway added to its business objectives ▲animation and film production ▲celebrity management ▲3D VFX services ▲celebrity and virtual character management ▲virtual world planning and production. The company explained that this was a reorganization of business objectives to expand its business as a comprehensive content company.


Blitzway plans to intensify original IP development in cooperation with Blitzway Studio, the drama production company it acquired last month.


After Blitzway Studio secures original IP such as web novels and webtoons, it will plan video content with a solid team of writers, while Blitzway will oversee the OSMU (one source multi-use) strategy, VFX, and NFT business. Among domestic content producers, Blitzway is the only company possessing technologies for VFX, NFT, and figure production.


Especially, the fact that global OTT (over-the-top) service providers are increasing the proportion of Korean content and the expansion of VFX technology application within content are positive factors. When VFX production teams participate in the production stage, expansion into games, virtual humans, and VR (virtual reality) content is also possible.



Kwon Hyukcheol, director of Blitzway, said, "Our long-term goal is to actively utilize our figure production know-how and art technology capabilities, which are evaluated as world-class, in all areas of content production and expand our business scope to the entire IP business field."


This content was produced with the assistance of AI translation services.

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