Lotte Hi-Mart Online Shopping Mall Opens Golf Specialty Store 'Heart Golf'

On the 5th, a model is introducing 'Heart Golf,' the golf specialty section of Lotte Hi-Mart's online shopping mall.

[Asia Economy Reporter Lim Chunhan] Lotte Hi-Mart announced on the 5th that it has opened a golf specialty section called ‘Heart Golf’ on its online shopping mall mobile application (app).

At Heart Golf, customers can find basic golf equipment such as golf clubs, golf balls, golf shoes, bags, and gloves, as well as golf electronics including rangefinders, smartwatches, and practice devices. It offers about 230,000 products from over 100 popular domestic and international golf brands.

The Golf Story Lounge provides content for beginners, covering everything from golf terminology to preparation tips. Collaborating with professional bloggers and influencers, posts will be uploaded twice a week regularly, and in the future, users will be able to freely post their own content. In the golf lessons by Pro Heo Seok, users can watch golf lesson videos directly uploaded by professional golfer Heo Seok.

A Lotte Hi-Mart official stated, “Our goal is to provide all customers using the mobile app with a one-stop golf shopping experience,” adding, “We will continue to expand golf-related product categories such as fashion and apparel in addition to golf equipment and electronics, and increase differentiated content that allows customers to actively participate.”

This content was produced with the assistance of AI translation services.