LG Electronics Opens 'ThinQ Escape Room Cafe' in Seongsu-dong, Seoul

Until the 24th of next month... Operated at 'Cafe Harabeoji Gongjang'

[Asia Economy Reporter Jin-ho Kim] LG Electronics announced on the 30th that it will open the ‘ThinQ Escape Room Cafe,’ where customers can have a ‘F·U·N experience’ through the smart home platform LG ThinQ app.

The F·U·N experience LG Electronics pursues means an innovative customer experience that is ‘First, Unique, and New.’

The ‘ThinQ Escape Room Cafe,’ which will operate from the 7th to the 24th of next month at ‘Cafe Halabeoji Gongjang’ in Seongsu-dong, Seoul, is a complex cultural experience space combining the main functions of the LG ThinQ app with the concept of an escape room game. LG Electronics incorporated gamification elements so that customers can enjoy the convenience of the LG ThinQ app in a more fun way.

It is composed of four themed spaces?kitchen, living room, study, and laundry room?and an exhibition space where customers can experience the innovative functions of various products. Customers use the LG ThinQ app in each themed space to control various home appliances or use various services, obtain hidden clues, and complete the given missions within a limited time using these clues.

Additionally, in a separate exhibition space, customers can freely experience the continuously evolving ‘UP Appliances’ through ongoing upgrades and the functions of the LG ThinQ app.

Customers who wish to experience the ‘ThinQ Escape Room Cafe’ can apply from the 31st of this month on the event page of the LG Electronics website. Furthermore, LG Electronics’ official Facebook and Instagram SNS channels are also holding events where prizes such as the Styler Objet Collection and Code Zero M9 Objet Collection will be given away.

Jinhyuk Jang, Executive Vice President and Head of the Korea Marketing Communications Group at LG Electronics, said, “We hope customers can enjoy an innovative intelligent lifestyle experience using the LG ThinQ app,” and added, “We will continue to create opportunities to provide memorable customer experiences beyond product and service trials and communicate with our customers.”

This content was produced with the assistance of AI translation services.