GS25 Creates Samgimi NFT Artwork... "Special Benefits for Collectors"

On the 29th, GS25 will produce 3,333 generative art-style NFTs of Samgimi, a character based on triangular kimbap.

[Asia Economy Reporter Lim Chunhan] GS25 announced on the 29th that it will produce 3,333 non-fungible token (NFT) artworks featuring Samgak Gimbap as a character, using generative art methods. Generative art is an artistic field where a computer creates works by combining various images based on artificial intelligence (AI) algorithms.

The NFTs produced this time are divided into ▲3,000 Premium NFTs ▲300 Unique NFTs ▲30 Rare NFTs ▲3 Supreme NFTs, totaling 3,333 pieces to be given to customers. GS25 plans to continuously provide NFT holders with various benefits according to the artwork grade, such as Samgak Gimbap, GS25 mobile gift certificates, wine cellars, and other giveaways.

Starting from the 30th, customers who purchase Full Samgak Gimbap at GS25 and accumulate membership points through GS25's My Own Refrigerator application (app) can use the generated stamps to enter the NFT giveaway event. NFTs will be issued to winning customers via KakaoTalk Klip and can be freely resold to third parties afterward.

A GS Retail official said, “We put a lot of thought into issuing AI-based NFTs and adding special benefits to enhance the value for holders in a way that fits the characteristics of the distribution industry,” and added, “We will continue to introduce various digital marketing techniques to strengthen communication with the MZ generation (Millennials + Generation Z).”

This content was produced with the assistance of AI translation services.