"Influencer's Recipe"... AK&Hongdae Opens Food Content Space 'Out Now'

Out Now, the food content project space at AK Plaza Hongdae branch.

[Asia Economy Reporter Lim Chunhan] AK&Hongdae announced on the 28th that it will launch 'Outnow,' a food content project space where visitors can taste recipes from famous food influencers and chefs.

Outnow is a new-concept space introduced on the 3rd floor of AK Plaza Hongdae in collaboration with Wave, a robot-automated food tech company. Its main feature is the integration of food content from influencers, which was primarily consumed online, into an offline store.

About 12 diverse menu items developed by mukbang influencers such as Hibap, Yang Subin, Jeong Jiseon, and famous chefs will be sold. The menus introduced this time will be available until June 25, after which new menus created by different influencers will be unveiled and sold.

An AK Plaza official said, "Outnow is an experimental store offline focusing on the fandom and diversity characteristics of the MZ generation (Millennials + Generation Z). We will continue to offer content that can entertain visiting customers and strive to establish it as a unique attraction in the Hongdae area."

This content was produced with the assistance of AI translation services.