Kiturami Boiler Recognized as 'National Boiler' with 24 Consecutive Years of Brand Power No.1

Kiturami Boiler has been selected as the number one brand in the home boiler sector for 24 consecutive years.
[Photo by Kiturami Boiler]

[Asia Economy Reporter Kim Jong-hwa] Kiturami Boiler has established itself as the number one brand in the hearts of the people for 24 consecutive years. Among the 227 industries surveyed this year, only 16 brands, including Kiturami Boiler, have maintained the number one position for 24 consecutive years.

Kiturami Co., Ltd. announced that Kiturami Boiler was selected as the number one brand in the home boiler category for 24 consecutive years in the '2022 Korea Industry Brand Power (K-BPI)' released by the Korea Management Association Consulting (KMAC) on the 25th.

In this year's survey, Kiturami Boiler scored a total of 635.9 points, surpassing competing brands that remained in the 500-point range, reaffirming its status as the nation's boiler by ranking first in the home boiler category.

Kiturami is a leading company that has taken the initiative in developing and popularizing eco-friendly boilers with high energy consumption efficiency and excellent air pollution reduction effects. It participates every year without fail in the government-led eco-friendly boiler distribution project and has led the era of popularizing eco-friendly boilers by launching the industry's first TV commercial campaign on the subject of eco-friendly boiler distribution.

Kiturami Boiler is raising the standards of eco-friendly boilers in Korea by developing high-performance eco-friendly boilers with higher thermal efficiency and fine dust reduction performance than the eco-friendly boiler certification standards established by the government in April 2020 to respond to air pollution and energy depletion crises.

Meanwhile, the Korea Industry Brand Power, hosted by Korea Management Association Consulting, surveys brand awareness and influence for all brands in a total of 227 industries, including consumer goods (91), durable goods (50), service industries (84), and special issues (2), representing Korean consumer life, and selects and announces the number one brand in each industry.

A Kiturami Boiler official said, "As a result of focusing on research and development (R&D) and innovation to provide better products and services to customers for 53 years, we have established ourselves as the most beloved national boiler brand in Korea," adding, "We plan to continue challenges and innovations for customers and repay them with products and services that lead the times."

This content was produced with the assistance of AI translation services.