CJ Olive Young, Beauty Cycle Campaign... "Collecting 1 Ton of Cosmetic Empty Containers with Customers"

On the 23rd, a customer is participating in the Beauty Cycle campaign at the CJ Olive Young Myeongdong flagship store in Jung-gu, Seoul.

[Asia Economy Reporter Lim Chunhan] CJ Olive Young announced on the 23rd that it will conduct the Beautycycle campaign to collect and recycle empty cosmetic containers at major flagship and town stores nationwide until February 28 next year.

The Beautycycle campaign is a customer participation event that utilizes used cosmetic containers as new resources. Since 90% of cosmetic containers are difficult to recycle through general separate disposal, collection boxes are installed in stores to increase the collection rate of empty containers and encourage recycling practices.

Following a pilot operation of the campaign from October to December last year, the campaign will be expanded in earnest this year with a goal of collecting 1 ton of empty containers. Empty containers of plastic skincare, haircare, body care, cleansing, and dental care products can all be disposed of, and cosmetic containers not sold at Olive Young can also be disposed of.

Customers participating in the campaign will receive a 2,000 won discount coupon usable on purchases over 20,000 won as a token of appreciation for their participation in environmental protection. Last year, one discount coupon was given per empty container disposal, but from this year, one discount coupon will be provided per empty container.

An Olive Young official said, “As we expand the Beautycycle campaign in earnest, we plan to establish a system that can utilize cosmetic containers as new resources and provide customers with the joy of practicing environmental protection in their daily lives. We hope customers visit nearby flagship and town stores to easily practice sustainable consumption and participate in the campaign.”

This content was produced with the assistance of AI translation services.