"Lotte Department Store's 'Spring New Arrivals You Can't Miss' Promotion Underway"

A customer browsing spring new arrivals at the 4th floor Time store.

[Asia Economy Reporter Jeon Jinyoung] Lotte Department Store announced on the 17th that it will prepare an opportunity to explore the spring new item trends in full swing for the spring season.

The fashion market, which had been stagnant for a long time due to COVID-19, is reviving. In fact, in the fourth quarter of last year, Lotte Department Store's women's and men's fashion sales growth rate doubled compared to the third quarter, and this year it continues to show steady growth with a growth rate in the 20% range. This seems to reflect the gradual recovery of consumer sentiment, which had been depressed due to COVID-19, as COVID-19 becomes normalized. Reflecting this trend, Lotte Department Store will hold various promotions from the 17th to the 20th in collaboration with the five major domestic fashion groups?‘Hansome’, ‘Samsung C&T’, ‘Baba Fashion’, ‘Daehyun’, and ‘Siseon’?to captivate customers looking to purchase spring new clothing.

First, abundant benefits such as double mileage accumulation and amount discounts are prepared for each brand. A representative promotion is the ‘Hansome Double Mileage’, which adds an additional 5% mileage on top of the existing 5% mileage when purchasing brands such as ‘Time’, ‘Mine’, ‘System’, and ‘SJ’ under ‘Hansome’.

Additionally, ‘Samsung C&T’, ‘Baba Fashion’, ‘Daehyun’, and ‘Siseon’ offer 10-20% amount discount benefits depending on the brand. Furthermore, some brands like ‘Guho’ have prepared promotions that provide additional thank-you gifts in limited quantities when purchasing over a certain amount. However, the ‘Samsung C&T’ brand day promotions for ‘Beanpole Ladies’, ‘Guho’, and ‘Le Beige’ will only be held for three days from the 18th to the 20th. Detailed promotion information for each brand can be found on notices within each store or on the Lotte Department Store application (app).

There is also a promotion offering up to 10% Lotte gift certificates. When purchasing a single brand with a Lotte Card or Hyundai Card, Lotte gift certificates worth 7-10% of the purchase amount are given. While the typical gift event rate is 5% of the purchase amount, this event offers up to 10%, providing an opportunity to purchase with greater benefits than usual. In addition, interest-free installment benefits for 6 months with Lotte Card and other card companies are provided to reduce customers' burden.

Seo Yongseok, head of the women's fashion division at Lotte Department Store, said, “This event is the biggest benefit of the year and an opportunity to purchase spring new clothing,” adding, “We have prepared more abundant benefits than ever to revitalize the fashion market, which has been stagnant for a long time.”

This content was produced with the assistance of AI translation services.