Hyundai L&C Kanstone Takes Rapid Lead in Engineered Stone Market

Hyundai L&C's 'Kanstone' Patagonia

[Asia Economy Reporter Donghyun Choi] Hyundai L&C's premium engineered stone 'Kanstone' is focusing on targeting the B2C market by expanding consumer touchpoints as well as the B2B market.

Kanstone is an eco-friendly surface finishing material made from quartz, a high-purity natural mineral with 99% purity. It features colors and luxurious textures more beautiful than natural stone. It has a low risk of surface scratches and damage, minimizing cracking or color imbalance that can occur in natural stone.

Compared to natural stone, it has almost no gaps on the surface, making it resistant to food stains, and its very low moisture absorption rate helps prevent bacterial growth. Based on this, it has obtained domestic eco-friendly certifications as well as global certifications such as the U.S. National Sanitation Foundation (NSF) and GreenGuard. It has also been verified as harmless regarding radon by the only domestic verification agency related to radon.

Engineered stone has been recognized as a highly sought-after building material in the domestic and international construction and remodeling markets over recent years. Cases applying engineered stone are increasing in the domestic reconstruction and association markets, where demand for premium building materials is high. Among general consumers, demand for engineered stone is steadily increasing as awareness of the quality and performance of building materials improves.

A Hyundai L&C official stated, “We expect the engineered stone market to continue growing due to increased demand for premium building materials and expanded application areas beyond kitchen countertops,” adding, “We will continue efforts to develop high-quality products and solidify our status as a global leading brand.”

This content was produced with the assistance of AI translation services.