Korean OTT Heads to Cannes... Showcasing 'Suldo-nyeo' and 'Jojjosso' Worldwide

April Cannes International Series Festival
'KOREA FOCUS' Non-Competitive Section Invitation

[Asia Economy Reporter Cha Min-young] Domestic online video service (OTT) platforms TVING and Watcha original works have been officially invited to the 'Cannes International Series Festival' held in Cannes, France, in April. This is the first time OTT original works have been invited.

TVING and Watcha announced on the 9th that they have been officially invited to the non-competitive general screening section 'KOREA FOCUS' at the 'Cannes International Series Festival' held in Cannes, France, from April 1 to 6 (local time).

TVING received official invitations with two original works, 'Goei' and 'Sulkkun Doshi Yeoja-deul'. Starring Lee Sun-bin, Han Sun-hwa, Jung Eun-ji, and Choi Si-won, Sulkkun Doshi Yeoja-deul cheerfully depicts the friendship and daily lives of three women and achieved the highest number of weekly paid subscribers in TVING's history. 'Goei', starring Koo Kyo-hwan and Shin Hyun-bin, which is set to be released in April, is a supernatural thriller chasing strange incidents in a village where a cursed Buddha statue appears. The two works are scheduled to be screened locally in France at 9 a.m. and 11 a.m. on the 6th, respectively.

Watcha original 'Jojjosso' was the first domestic web drama to be invited to the Cannes International Series Festival and is introduced as a representative of K-content with diversified formats and themes. A screening for global audiences will also be held. The lead actors, director, and producer Park Tae-hoon, CEO of Watcha, will attend the event, and CEO Park Tae-hoon will also make a solo presentation at the 'MIP TV Festival,' the world's largest content market event.

'Jojjosso' is a work that resonates with many office workers and young people by reflecting the reality of small and medium-sized enterprises in South Korea through comedic situations and detailed realistic verification. Directed by YouTuber Ppanibottle and produced by Detail Studio, it started as a low-budget short-form web drama and, with investment from Watcha, has established itself as a flagship 'Watcha Original' content.

Park Tae-hoon, CEO of Watcha, said, “For K-content to continue receiving global attention and love as it does now, it must constantly evolve and develop through new attempts.” A TVING official said, “We will focus on producing creative and competitive original content that can further elevate the status of K-content and be recognized worldwide.”

This content was produced with the assistance of AI translation services.