Hyundai Motor Company and Kia Sell 525,765 Units in February... 2.7% Increase Year-on-Year (Comprehensive)

Hyundai Motor, 304,613 Units Sold, Up 1.4%
Kia, 221,152 Units Sold, Up 4.7%

[Asia Economy Reporter Yoo Hyun-seok] Despite concerns over semiconductor supply, Hyundai Motor Company and Kia sold 525,765 units last month, a 2.7% increase compared to the same period last year. The launch of competitive new models and flexible allocation of semiconductors contributed to this growth. Hyundai achieved positive year-on-year growth for the first time in eight months, and Kia for the first time in six months.

◆Hyundai Motor, 304,613 units... 1.4% increase YoY= Hyundai Motor announced on the 2nd that it sold a total of 304,613 units worldwide last month, a 1.4% increase compared to the same period last year.

Domestic sales were 53,010 units, and overseas sales were 251,603 units, up 1.7% and 1.3%, respectively.

In the domestic market, sales of recreational vehicles (RVs) continued to perform well. A total of 17,751 units were sold, including 3,900 Palisades, 1,680 Santa Fes, 2,684 Tucsons, 3,995 Ioniq 5s, and 3,304 Caspers.

In sedans, a total of 12,389 units were sold, including 4,490 Granderos, 4,176 Sonatas, and 3,697 Avantes. Additionally, in commercial vehicles, the Porter recorded 7,995 units, and the Staria 2,057 units. Medium and large buses and trucks sold 1,802 units.

Overseas sales increased by 1.3% to 251,603 units.

◆Kia, 221,152 units... 4.7% increase YoY= Kia also announced that it sold 221,152 units worldwide last month, a 4.7% increase compared to the same period last year.

Domestic sales reached 39,560 units, a 5.3% increase compared to the same month last year.

Among the sold vehicles, RV models continued to show strength. A total of 20,447 units were sold, including 4,776 Sorentos, 3,781 Sportages, 3,538 Seltoses, and 3,127 Carnivals. Passenger models followed with a total of 12,686 units sold, including 3,218 Rays, 2,932 K8s, and 2,562 K5s.

Additionally, commercial models including the Bongo III, buses, and trucks totaled 6,427 units sold.

Overseas sales recorded 181,592 units, a 4.5% increase compared to the same month last year. The Sportage was the best-selling model with 20,987 units sold. The Seltos and Rio (Pride) followed with 20,877 and 18,427 units sold, respectively.

Both Hyundai and Kia explained that the strong sales performance was influenced by the launch of competitive new models, gradual easing of semiconductor supply issues, and flexible allocation of semiconductors.

A Hyundai official stated, “Despite ongoing management uncertainties such as semiconductor component issues, we will minimize the impact of supply delays through adjustments in vehicle production schedules. We will also pursue market share expansion and profitability enhancement by launching competitive new models and implementing solid sales strategies.”

A Kia official emphasized, “Although management uncertainties persist due to unresolved semiconductor supply disruptions and the spread of Omicron, we are minimizing the impact of supply delays through flexible semiconductor allocation and adjustments in vehicle production schedules. We will expand market share and profitability through competitive new model launches and solid sales strategies.”

This content was produced with the assistance of AI translation services.