KB Securities Strengthens Asset Management Product Committee... Enhancing High-Level Verification Satisfaction

2022 Asia Fund Awards - Best Sales Company

▲ Park Jung-rim, CEO of KB Securities

[Asia Economy Reporter Kwon Jae-hee] KB Securities was selected as the Best Distributor in the 2022 Asia Economy Fund Awards.

KB Securities established the 'Financial Consumer Protection Committee,' chaired by the CEO, to formulate company-wide consumer protection policy directions and basic plans.

They also strengthened the 'Asset Management (WM) Product Committee' to implement higher-level analysis and verification from the customer's perspective, providing safety measures. In particular, they continue efforts to actively respond to customer fund management, thereby increasing satisfaction.

Additionally, KB Securities expanded a diverse lineup of products reflecting customer needs to supply products suited to market conditions. Through this, they achieved an increase in assets under custody and improved customer returns.

In the case of public funds, they contributed to increasing assets under custody by supplying products better aligned with market conditions through recommended funds and new product launches.

For private funds, they pursued diversification of the product portfolio by launching various types of equity products and public offering stock funds, in addition to their traditional strengths in real estate and alternative funds.

Notably, the private equity funds launched in 2021 recorded positive returns compared to the KOSPI across all funds, building trust with customers and private bankers (PBs).

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