‘Pohang Sigumchi·Gyeran Yubu Chobap’ to be Available at CU Convenience Stores Nationwide

Available for purchase at over 15,000 convenience stores nationwide starting from the 22nd

Pohang City, Gyeongbuk, in partnership with BGF Retail, presents Pohang City Spinach Egg Yubu Sushi.

[Asia Economy Yeongnam Reporting Headquarters Reporter Yeo Jong-gu] Pohang City, Gyeongbuk announced that it will launch 'Pohang Spinach & Egg Yubu Sushi' using Pohang spinach at more than 15,000 CU convenience stores nationwide in partnership with BGF Retail on the 22nd.

The regional win-win type ready meal was promoted based on a business agreement between Pohang City and BGF Retail to expand sales channels for local agricultural products and increase farmers' income.

To deliver excellent agricultural specialties to customers, the BGF Retail product development team directly visited local farms in each region and developed the product after researching the quality of raw materials and dozens of recipes.

Pohang City plans to sign a "business agreement to activate the use of local agricultural products and enhance the quality reliability of CU ready meals" with BGF Retail on March 4.

This ready meal is expected to revitalize the stagnant local economy and further upgrade the quality of CU ready meals. By inserting Pohang City's landmarks on the front of the released product, they also plan to establish a new promotional channel to promote major tourist attractions in Pohang nationwide.

A Pohang City official said, "We plan to launch products using local agricultural, fishery, and livestock products in the representative convenience store category of ready meals to revitalize the local economy and pioneer sales channels."

This content was produced with the assistance of AI translation services.