Hyundai Marine & Fire Insurance "Time to Direct Ad Surpasses 10 Million Views on YouTube"
[Asia Economy Reporter Changhwan Lee] Hyundai Marine & Fire Insurance announced on the 15th that its 'Time to Direct' advertisement video surpassed 10 million views on YouTube just 35 days after its release as of the 10th.
This advertisement wittily depicts the process of the zombie movie 'Time to Die' production project, which was on the verge of being shelved due to budget issues, miraculously coming back to life through Hyundai Marine & Fire Insurance Direct's PPL (product placement), becoming 'Time to Direct.'
The 'Time to Direct' advertisement video also received high praise from advertising industry professionals, ranking first for three consecutive weeks in the 'Today's Creative' section of the advertising portal TV CF, the company emphasized.
A Hyundai Marine & Fire Insurance official said, "With a cinematic advertisement direction that adds fun elements, the differentiated product introduction of Hyundai Marine & Fire Insurance Direct, along with the convenience of subscription, was naturally imprinted, leading to surpassing 10 million views. We sincerely thank the customers who have shown great interest and love."
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Hyundai Marine & Fire Insurance stated that it plans to continuously promote that various products such as home fire insurance, automobile insurance, children's insurance, and driver insurance can be subscribed to 24 hours a day directly according to customer convenience.
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