"Even a Moment of Leisure at the Hotel" Half-Day Hotel Stays Double in Popularity

[Asia Economy Reporter Donghyun Choi] As the purpose of hotels evolves from accommodation to leisure spaces, demand for "half-day hotel vacations" is increasing.

Accommodation and activity platform Yanolja announced on the 10th that the number of half-day hotel vacation bookings last month increased 2.2 times compared to the same period last year.

A half-day hotel vacation is a product that allows the use of a hotel room without overnight stay. Depending on the hotel, guests can use the room for up to 11 hours and add options such as the hotel swimming pool or brunch. This planning-type product has emerged as hotels evolve from simple lodging facilities to leisure and healing spaces. It reflects customer needs who want to use famous hotel swimming pools, dining, fitness centers, etc., on a day-trip basis and relax. Although the time spent in the room is shorter than an overnight product, it is sufficient to use ancillary services and rest with acquaintances.

As more people visit hotels even for a brief moment of leisure, the hotel industry is also responding. The number of hotels accepting half-day hotel vacation reservations increased by 34% compared to the same period last year. Including trend-sensitive luxury hotels, 130 accommodations nationwide have expanded their scope to urban leisure and activity spaces.

Consumers' "love for hotels" is also evident in "late check-out." Yanolja reported that hotel bookings with late check-out times increased 2.4 times, and the number of products surged by 35%. Usually, additional fees are charged if visitors check out later than the designated time, but many related products are being sold for customers who want a relaxed morning. It is becoming increasingly popular as it is convenient to use ancillary facilities such as breakfast or sauna.

Yanolja has prepared various events such as ▲luxury hotel group purchases ▲random travel lucky bags for the increased number of hotel and resort users. The product lineup is solid, including Mercure Ambassador Seoul Hongdae and St. John's Hotel. Detailed information can be found on the Yanolja application.

Kang Heekyung, head of the campaign marketing team at Yanolja, said, "In the changing trend, hotels and resorts have transformed into spaces for play and leisure beyond accommodation," adding, "We will prepare various planned products and benefits to provide special utility and value."

This content was produced with the assistance of AI translation services.