Im Segwang, CEO of Pulmuone Danone, "Focusing on Plant-Based Yogurt... Leading the Domestic Market" View original image

[Asia Economy Reporter Song Seung-yoon] Pulmuone Danone, a yogurt specialty company, has begun focusing on nurturing plant-based yogurt products. This year, they plan to introduce various plant-based yogurt products using diverse plant-based ingredients and expand their product lineup from existing spoonable yogurts to drinkable products.


On the 8th, Pulmuone Danone CEO Lim Kwang-se stated, "We will expand plant-based yogurt sales by more than 200% compared to the previous year and firmly establish our position in the plant-based yogurt market."


CEO Lim emphasized, "We will continuously strengthen our high-functionality lineup, including dual-form products, and boost overall sales through growth centered on high-profit brands."


Pulmuone Danone is a yogurt specialty company established by combining Pulmuone's principles of healthy eating and the world’s number one yogurt technology from France’s Danone, which has a 100-year history of fermentation. They sell various products including ‘Activia,’ which has won Korea’s First Brand award for three consecutive years, ‘Pulmuone Danone Greek No Label,’ the number one Greek yogurt in domestic sales for seven consecutive years, the whole family vitality yogurt ‘I Love Yogurt,’ the health functional food ‘Eye Solution’ recognized by the Ministry of Food and Drug Safety, and the vegan-certified alternative yogurt ‘Activia Plant-Based Yogurt.’



CEO Lim, appointed on the 3rd of last month, joined Pulmuone Danone in 2015 as the head of the R&I Center, directly overseeing product research and development and leading Pulmuone Danone’s high growth. He is regarded as one of the top experts in Korea with 33 years of experience in probiotic research.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing