Gmarket·Auction Launch 'Donate 30,000 KRW for Each Coway Rental' Campaign
[Asia Economy Reporter Yuri Kim] Gmarket and Auction announced on the 13th that they will run a campaign in partnership with Coway until the 31st, donating 30,000 KRW per rental contract. The funds raised from the campaign will be used to support vulnerable children for the new school semester through the Green Umbrella Children’s Foundation.
As rental services have become more active in open markets, this is the first exclusive donation campaign planned by an open market. During this period, Coway will donate 30,000 KRW per contract for all rental products sold at Coway’s directly operated stores on Gmarket and Auction. The rental products include all items such as water purifiers, air purifiers, and bidets. The donations will be delivered to support vulnerable children’s new semester expenses through the Green Umbrella Children’s Foundation. Gmarket and Auction will also give 30,000 Smile Cash per rental contract to customers, and the Green Umbrella Children’s Foundation will provide a three-fold umbrella gift.
Since the service is operated directly by Coway headquarters, customers can enjoy a one-stop process from consultation to contract, along with various benefits. When purchasing rental products, customers can receive up to 300,000 Smile Cash, enjoy three months of waived rental fees, up to 6% discount when combining rental products, trade-in events for other companies’ water purifiers, and up to 30,000 KRW monthly discount when using affiliated cards.
Gmarket and Auction offer rental services across various categories including home appliances such as water purifiers, air purifiers, bidets, massage chairs, as well as automobiles and tires. Detailed information about the donation campaign can be found through the Coway promotion banner on Gmarket and Auction.
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Meanwhile, Gmarket and Auction are committed to creating social value together with their partner brands. Through the 'Here, Hero' campaign supporting firefighters and vulnerable groups with fire safety, they have provided a cumulative 3 billion KRW over four years and received the Prime Minister’s Commendation at the end of last year.
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