[Click eStock] "Shinsegae, Improvement in Both Scale and Profitability... Maintain Buy Recommendation"
[Asia Economy Reporter Ji Yeon-jin] IBK Investment & Securities stated on the 11th that it expects both the scale and profitability of Shinsegae to have a sufficient turnaround, maintaining a buy rating and a target price of 380,000 KRW.
Ji-young Ahn, a researcher at IBK Investment & Securities, estimated that Shinsegae's consolidated total sales for the 4th quarter will increase by 20.3% year-on-year to 2.675 trillion KRW, and consolidated operating profit will rise by 49.5% to 154 billion KRW. Researcher Ahn explained, "The estimates are 6.0% lower for consolidated total sales and 7.7% lower for consolidated operating profit compared to market consensus," adding, "This reflects a conservative business environment considering costs such as the opening expenses of some Daejeon stores."
Shinsegae's separate total sales in December last year increased by 26.9% year-on-year to 435.7 billion KRW. The provisional separate sales for the 4th quarter recorded 1.2887 trillion KRW (16.4%). Despite the spread of Omicron and one less holiday compared to the same month last year, December showed a favorable trend compared to October's 428.3 billion KRW (10.0%) and November's 424.6 billion KRW (12.3%).
During this period, fashion sales increased by 30%, showing high growth across women's, men's, and children's fashion, reaching a level 5% higher than December 2019. Luxury goods also increased by 40%, with the luxury sales ratio for 2021 closing at 38% (compared to 30% in 2019 and 35% in 2020). The Daegu branch, a separate corporation under consolidation, also rebounded with total sales of 70.5 billion KRW (47.7%) in December and total sales of 692.6 billion KRW (+47%) last year. The transaction volume of the Daegu branch in 2021 was 1.1939 trillion KRW (51%), ranking 6th among 70 stores of the top 5 domestic department store companies, rising to 4th place.
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Shinsegae Duty Free's total sales for the 4th quarter are expected to be 669 billion KRW (+47%), with operating profit at 21 billion KRW (compared to 2.6 billion KRW in the 4th quarter of 2020). Although the domestic duty-free market faces limited strong turnaround momentum due to the resurgence and prolongation of COVID-19 variants, it is expected that normalization compared to the previous year will be sufficient thanks to Shinsegae's internal store efficiency improvements and recovery of major Daigo trading partners.
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