Park Cha-hoon, President of the National Credit Union Federation of Korea

Park Cha-hoon, President of the National Credit Union Federation of Korea

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"Risks such as consumption contraction due to COVID-19, expanding inflation, and household debt issues can worsen the situation at any time, so we must always be prepared for these potential changes. We will quickly respond to changes and build a sustainable growth foundation through innovation and solid internal development."


Park Cha-hoon, President of the Saemaeul Geumgo Central Association, stated this in his New Year's address on the 3rd and presented four goals for this year: stable growth, enhancing sustainability, strengthening identity, and boosting digital competitiveness.


President Park emphasized, "We will promote the expansion and advancement of headquarters-led Geumgo management consulting to achieve qualitative growth along with quantitative growth," and added, "We will develop and advance various work systems to improve work efficiency and promote the stable growth of Saemaeul Geumgo."


Regarding the ESG (Environment, Social, Governance) trend, he explained, "Saemaeul Geumgo will also establish an ESG management system," and continued, "We will create an ESG Management Committee within the Central Association to decide on key policies such as related strategies and accelerate and systematize the activities we have been pursuing."


He further stated, "We will strengthen financial services for the financially marginalized, socially vulnerable groups, and small business owners, as well as expand nurturing and support programs for social enterprises," and added, "We will do our best to fulfill the role of a financial cooperative that coexists with local communities."


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Additionally, he mentioned, "We will expand customer financial services through broadening the scope of tablet branch operations, providing hyper-personalized services based on big data, and promoting the MyData project," and said, "We will reorganize the Central Association to accelerate digital transformation, enhance execution capabilities for business promotion, and pursue various innovations and changes that align with the trends of the digital era."


This content was produced with the assistance of AI translation services.

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