‘The Congargle Q’ Presented at Hi Seoul Enterprise Festival

[Asia Economy Reporter Sim Nayoung] Among the products made by companies participating in this year's 'Seoul Promising SMEs 2021 Hi Seoul Enterprise Festival,' the oral care product ‘Thecon Gargle Q’ attracted attention from overseas buyers.

At the event held on the 17th at Dongdaemun Design Plaza (DDP) in Euljiro, Seoul, Osinan, Chairman of GBA, and buyers from Middle Eastern and African companies visited the Wow Biotech booth and experienced the product. GBA is a non-profit organization under the Ministry of Trade, Industry and Energy that supports the overseas expansion of excellent Korean products.

Jung Mikyung, CEO of Wow Biotech, explained, "Unlike conventional oral care products, this product is used by holding about 10 to 15ml in the mouth and gargling for 30 seconds to 1 minute, which adsorbs and coagulates debris in the mouth and expels it."

The 'Hi Seoul Enterprise' is a system that discovers and certifies small and medium-sized enterprises with excellent technology but difficulties in developing their own brands. Starting with 11 companies in 2004, currently 984 companies have been certified as Hi Seoul Enterprises and are actively operating. This year, 100 Hi Seoul Enterprises participated in the event under four themes: 4th Industry, Fashion & Beauty, Bio & Healthcare, and Manufacturing & Services.

This content was produced with the assistance of AI translation services.