CU will hold the 'Im In Year Unrivaled Event' from the 1st to the 7th of next month, featuring the top-selling anju (side dishes for alcohol) products.

CU will hold the 'Im In Year Unrivaled Event' from the 1st to the 7th of next month, featuring the top-selling anju (side dishes for alcohol) products.

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[Asia Economy Reporter Lim Chun-han] CU announced on the 23rd that it will hold the 'Im In-nyeon Beomjeopbulga Event' from the 1st to the 7th of next month, gathering the top-selling products in refrigerated side dishes, cheese, and frozen convenience foods.


During this event, 12 steady-selling side dish products will be sold at half price. The lineup includes bestsellers that have never been part of a 1+1 promotion before, such as Sutbulhyang Dakgangjeong (charcoal-grilled chicken), Oden Hangureut (fish cake bowl), Jangchung-dong Meoritgogi (head meat), and Snow Crab King. Additionally, every Friday, Saturday, and Sunday of next month, about 10 popular side dishes like Dongpayuk Slice (braised pork belly), Cheonhajangsa Hot Bar, Bulmakchang (spicy grilled beef large intestines), and Jikhwa Gopchang (charcoal-grilled beef small intestines) will be offered with 1+1 benefits.


According to CU, side dish sales grew by 28.1% from January to November this year compared to the previous year. In particular, sales of products with bonus promotions account for more than half (55.9%) of the total category sales.



A BGF Retail official said, “To celebrate the Year of the Tiger, we are conducting a bold event targeting steady-selling products to enrich the home drinking tables of customers,” adding, “We will provide various benefits on popular products so that customers can purchase desired items at reasonable prices.”


This content was produced with the assistance of AI translation services.

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