KT&G Holds 'Sangsang Fund Year-End Sharing' Event for Energy-Vulnerable Groups

KT&G employees participating in the 'Yeontan Run,' where they accumulate briquettes equivalent to the distance they run to celebrate the year-end.

[Asia Economy Reporter Seungjin Lee] KT&G announced on the 21st that it will hold the ‘Sangsang Fund Year-end Sharing’ event, delivering sponsorship goods worth 450 million KRW to social welfare institutions nationwide.

The ‘Sangsang Fund Year-end Sharing’ event is a social contribution activity carried out by KT&G’s regional headquarters, factories, and other nationwide institutions until the end of the year to help vulnerable groups enduring a difficult winter due to COVID-19 and cold waves.

Since November, each regional institution has been delivering winter supplies and food ingredients necessary for winter survival to vulnerable groups in the area through social welfare institutions. They plan to support sponsorship goods worth 450 million KRW to 34 social welfare institutions nationwide by the end of the year. KT&G has traditionally carried out volunteer activities such as kimchi-making and briquette sharing, led by employee volunteer groups every year-end.

Earlier, KT&G conducted the ‘Briquette Run’ to support low-income energy-vulnerable groups for the year-end. The ‘Briquette Run’ is a participatory volunteer activity combining running and donations, where about 200 KT&G employees accumulated briquettes equivalent to the distance they ran, delivering briquettes and winter supplies worth a total of 80 million KRW. In addition, through the volunteer activity of coloring and donating ‘Coloring Kits (T-shirts, eco bags)’ directly by employees, the sponsored goods will be delivered to marginalized groups and orphanages in the Malang area of Indonesia.

A KT&G official said, “We planned the ‘Sangsang Fund Year-end Sharing’ event to provide some help to neighbors facing economic difficulties at the end of the year,” and added, “We will continue to communicate steadily with local communities and practice sharing with neighbors in need of help.”

Meanwhile, the funds used for the year-end sharing event were fully provided by the ‘Sangsang Fund,’ which was raised through voluntary donations from KT&G employees. The ‘Sangsang Fund,’ launched in 2011, is KT&G’s unique social contribution fund, formed in a ‘matching grant’ format where employees voluntarily donate a certain amount of their monthly salary and the company adds the same amount. It is used to support marginalized groups domestically and internationally and to address urgent social issues.

This content was produced with the assistance of AI translation services.